Park & Shrub Rose

52-610-1
52-610-2

Eddie's Jewel

Park - shrub rose

- – J. H. Eddie

Saturated, deep ruby-red hue with high colour saturation and a cool tone. - wild rose - very weak, barely noticeable scented rose - floral aroma

– Intensely saturated ruby-red single blooms.
– Tall, upright shrub for hedges and parks.
– Particularly attractive to bees and other pollinators.
– Barely thorny shoots for easier handling.
– Abundant bright red hips for autumn interest.
Special feature: Colour deepens beautifully from flame-red to dark maroon on the bush.
Carefully curated selection – Natural plant form
Eddie's Jewel
vivianaROSE® ORIGINAL 2-litre own-root potted rose
23,10 £
Unfortunately, we are currently unable to ship to the United Kingdom; we only deliver to countries within the European Union. For more information, please contact us!
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EDDIE'S JEWEL – red wild rose

Imagine an easy, wind-brushed corner of your coastal garden where clusters of vivid ruby-red blooms glow against matt green foliage, forming a natural screen that shrugs off blustery weather and offers reliable structure in exposed family plots; coastal breezes and salt‑tinged air are no problem when you give this upright shrub a free‑draining spot with room to root deeply, helping it settle and anchor well over time. This own‑root rose develops gradually – first building roots, then strong shoots, and by the third year offering full impact with a tall, shrub‑like hedge effect, abundant hips and a quietly naturalistic wild character that suits relaxed, “girly” seaside shingle plantings and veranda containers where you want beauty without constant maintenance.


Usage options

Target areaReasoning
Coastal veranda in large containers Best suited to generous, stable containers of at least 40–50 litres, where its upright, shrub-like habit provides height and privacy without demanding intricate pruning, ideal for seaside balconies and decks for busy coastal veranda owners
Low‑maintenance family hedge Planted at hedge spacing, it forms a tall, natural screen with minimal shaping, giving children and pets a gentle, barely thorny boundary that stays attractive through the hips season for practical family‑garden users
Pollinator‑friendly wildlife corner The single clusters invite bees and other insects all summer, creating a lively wildlife strip that still looks tidy in an urban or suburban setting for nature‑loving hobby gardeners
Specimen focus in a small lawn Its strong vertical growth and red flowers draw the eye from a distance, so one plant on a small lawn or gravel patch can carry the whole scene with little ongoing work for time‑pressed homeowners
Shingle or gravel coastal bed Performs well in free‑draining, stony soil where you manage excess winter wet, steadily forming a resilient structure that copes with frequent wind and driving rain along exposed coasts for Cornwall and Devon garden owners
Mixed shrub border backdrop Placed at the back of a border, its height and moderate spread create a calm, dark green and red backdrop that supports perennials in front, without constant deadheading or reshaping for casual border gardeners
Naturalistic park‑style planting strip Works well in informal strips along paths or fences, where its moderate disease resistance and once‑a‑year flowering keep maintenance predictable and simple over many seasons for public‑space inspired home gardeners
Autumn hip display near seating The abundant, bottle‑shaped red hips that follow flowering give long‑lasting seasonal interest, so a plant near a bench or terrace offers colour and structure well into autumn for decor‑focused beginners

Styling ideas

  • Seaside‑Screen – Line a veranda edge with Eddie’s Jewel in 50‑litre tubs, underplant with blue Festuca and sea kale to echo dunes – ideal for coastal veranda owners wanting privacy and a breezy beach feel
  • Wildlife‑Ribbon – Run a loose hedge along a fence, mixing the rose with Gypsophila repens and groundcover euonymus for flowers, hips and pollinator activity – for families keen to support garden wildlife
  • Ruby‑Focus – Use a single specimen in a gravel circle, surrounded by low lavender and silver foliage for contrast and scent – perfect for beginners wanting one striking, easy focal point
  • Shingle‑Border – Plant a back row of Eddie’s Jewel behind low, airy annual lobelia in a shingle bed to soften hard surfaces – suited to small gardens aiming for a relaxed coastal look
  • Autumn‑Nook – Place a pair near a garden bench so the red hips frame your seating in late season, with pots of blue and white companions around – for homeowners who enjoy quiet, low‑effort seasonal interest

Technical cultivar profile
ParameterData
Name and registration EDDIE'S JEWEL – red wild rose (Park – shrub rose), American Rose Society exhibition name Eddie’s Jewel; wild, Hybrid Moyesii shrub type for garden and landscape use.
Origin and breeding Bred by J. H. Eddie, H. M. Eddie and Sons Nursery, Canada; ‘Donald Prior’ × Rosa moyesii hybrid, introduced and registered in 1962 for robust garden and park planting.
Growth and structural characteristics Upright shrub 210–310 cm high, 150–220 cm spread, moderately dense, matt medium‑green foliage, barely thorny stems; weak self‑cleaning, with many spent flowers developing into hips.
Flower morphology Single, flat clusters of small flowers (0.5–1.5 in), 5–12 petals per bloom; a once‑blooming, non‑remontant display providing a strong seasonal flush rather than continual flowering.
Colour data and phenology Saturated, cool ruby‑red flowers, ARS mr, RHS 53A–53B; bright flame‑red buds deepen through carmine to dark maroon, with very good colour retention and slight darkening rather than fading.
Fragrance and aroma Very weak, barely noticeable floral aroma; chosen more for its vivid red display, natural form and wildlife value than for scent, suiting those prioritising colour and structure over perfume.
Hip characteristics Produces abundant, bottle‑shaped rose hips, 15–25 mm diameter, vivid red; hips extend ornamental value well into autumn and can support wildlife‑oriented planting designs.
Resistance and winter hardiness Hardy to about −21 to −18 °C (RHS H7, Swedish zone 3, USDA 6b); tolerates moderate heat, with moderate resistance to powdery mildew, black spot and rust in typical UK conditions.
Horticultural recommendations Use as park shrub, specimen, untrimmed hedge or urban green accent; tolerates partial shade, medium maintenance, occasional pest control; plant 110–205 cm apart depending on hedge or specimen use.

EDDIE'S JEWEL offers a tall, natural shrub presence, abundant red hips and pollinator‑friendly single flowers in a durable own‑root form that matures steadily over the years, making it a thoughtful choice for relaxed coastal and family gardens.

Detailed product attributes

Product Identification Data

Product Name: EDDIE'S JEWEL – red wild rose - Eddie
Product Type: vivianaROSE® ORIGINAL - 2-litre own-root potted rose
Cultivar Authenticity: Verified:17.08.2025
Cultivar Quality Rating: premium silver
Item Number: [585] 52-610 (14.02.2026) vivianarose.co.uk

Name and Registration

Meaning of Cultivar Name: The term "Eddie's Jewel" refers to the breeder's favourite, a particularly valuable cultivar.
Cultivar Synonym: Eddie’s Juwel
Original Trade Name: Eddie’s Jewel
Current Trade Name: Eddie's Jewel Park - shrub rose Eddie
Rose Group: Wild, Hybrid Moyesii, Shrub
Commercial Type: wild rose
Commercial Group: Park - shrub rose
Exhibition Category: shrub rose
Collection: Park - shrub rose

Origin and Breeding

Breeder: J. H. Eddie
Breeding Company / Institution: H. M. Eddie and Sons Nursery (Canada)
Breeding Year: Canada, 1962
Parentage: 'Donald Prior' × Rosa moyesii hybrid

Growth and Structural Characteristics

Height: 6.9-10.2ft (210-310 cm)
Spread: 4.9-7.2ft (150-220 cm)
Growth Habit: upright
Foliage: The variety's foliage is moderately dense, with leaves that have a matt surface and a medium‑green shade.
Prickliness: barely thorny
Self-Cleaning Description: Spent flowers mostly remain on the plant and often develop into rose hips.
Self-Cleaning Intensity: Self-cleaning: weak.

Flower Morphology

Petal Count: 5–12
Flower Fullness: single-flowered
Flower Shape: flat
Flower Size: S (0,5-1,5 in)
Inflorescence Type: cluster-flowered
Colour Code: ARS code: mr RHS code: 53A, 53B
Repeat Flowering: Non-remontant, blooms once.

Colour Data and Phenology

Colour: red
Flower Colour Description: Saturated, deep ruby-red hue with high colour saturation and a cool tone.
Closed Bud: Dark ruby-red with a slightly blackish undertone.
Newly Opened Flower: Bright, flame-red colour with a uniformly pure red surface.
Full Bloom: Rich carmine red with an evenly deep tone.
Before Fading: Dark burgundy with a slightly deepening, matt red tone.
Colour Fading Description: It does not fade, but rather darkens slightly; the vivid fire‑red deepens to carmine and then to a dark maroon shade.

Fragrance and Aroma

Fragrance Strength: very weak, barely noticeable scented rose
Fragrance Character: floral aroma
Pollinator Attraction: Its simple, 5–12‑petalled flowers strongly attract pollinators, and the flower form (single/semi‑double/double) and stamen accessibility affect attraction, with single forms and exposed stamens being more accessible to insects than semi‑double or double b
Pollinator-Friendly Rating: Because of its single, open flowers it is especially pollinator-friendly and highly attractive to pollinators.

Hip Characteristics

Hip Shape: bottle-shaped
Hip Colour: vivid red
Hip Comment: Produced in abundance, 15–25 mm in diameter, bottle-shaped, bright red rose hip.

Resistance and Hardiness

Hardiness (°C): -21–-18 °C
Heat and Drought Tolerance Description: Tolerates moderate heat well; no data on drought tolerance.
Disease Resistance: moderate
  • powdery mildew – moderate
  • black spot – moderate
  • rust – moderate

Horticultural Recommendations

Recommended Planting Distance: for mass planting 130 cm, for hedging 110 cm, as a specimen 205 cm
Planting Density: in square planting 0,60 plants/m², in hexagonal arrangement 0,69 plants/m²
Partial Shade Tolerance: can tolerate partial shade
Maintenance Requirement: Maintenance requirement medium; occasionally requires pest control.
Primary Uses: park, specimen, untrimmed hedge, urban green space

Comments

Strengths: Carefully curated selection – Natural plant form
Companion Plants: Gypsophila repens 'Knuddel' - baby's-breath Lobelia erinus - annual lobelia Euonymus fortunei 'Minimus' - small-leaved groundcover euonymus
Comment: -
EDDIE'S JEWEL – red wild rose - Eddie
Saturated, deep ruby-red hue with high colour saturation and a cool tone. - wild rose - very weak, barely noticeable scented rose - floral aroma
Rose Shopping Online - wild rose - Eddie's Jewel - red - (6.9-10.2ft (210-310 cm))
Inflorescence: cluster-flowered Height: 6.9-10.2ft (210-310 cm) Flower shape: flat Winter hardiness: - red - - wild rose - Flower size: S (0,5-1,5 in) Flower size: S (0,5-1,5 in) - Height: 6.9-10.2ft (210-310 cm) Height: 6.9-10.2ft (210-310 cm) - Flower fullness: single-flowered Eddie's Jewel - Roses in the garden | vivianaROSE® Original - premium silver J. H. Eddie

We showcase the external appearance of the roses available for online purchase from our webshop.


Which product type is right for you?


Information

In what condition do we send the rose from our online webshop?

Let us ask ourselves the question: What do I want to use the rose for?
Flower? - Location? - Screening? - Fragrance? - Height? - Breeder? - Rose hips?

Rose purchasing information
Payment methods - Delivery costs - Delivery - Complaints handling

Care guide

Our product is a rose grown with pharmaROSA®’s unique cultivation technology!

2-litre, own-root, potted rose.
With a shoot system appropriate to the season.
With a root system that thoroughly permeates the growing medium.
Quality compliant with the requirements of the E.N.A. (European Nurserystock Association).
Supplied in unique packaging that prevents damage.
Can be planted during frost-free periods.
True-to-variety rose bush with a unique identifier.

The pharmaROSA® own-root potted rose is a well-rooted plant that supports reliable establishment when planted and cared for properly, so it can be planted whenever the soil is not frozen.


Crop overview: several varieties and growth stages in a short crop section.
Shoot system: intensive growth of fresh basal shoots on a young plant.
Root system: demonstration of a vigorous root system permeating the growing medium, by removing the pot.
Balance: mature plant with root system and shoots in harmony with each other.

Information about the videos
The video series is not a “seasonal showcase”; it illustrates the essence of pharmaROSA® own-root cultivation in a tangible way: how the plant is built up, what the root system is like and how the shoot system regenerates. The recordings were therefore made at different times and with plants at various stages of development, so mixed foliage levels and differing stages of growth may appear in the videos. They are not a ‘sample’ of the batch dispatched, but a visual explanation of how the technology works. The current condition of the rose available to order — typical for the given period and similar to what you can expect to receive in the parcel — is shown in the upper part of the product page.

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Product types

Pages for private customers
Garden roses for the family garden, with minimal care  → ORIGINAL®
Premium garden roses – instant impact, a truly showpiece garden  → EXTRA®
Pages for professionals and private customers
Roses for public spaces – large areas, sustainable maintenance  → NATURAL®
Roses for projects – hedge and row planting, fast implementation  → RAPID®
For professional partners only
Production – propagation material for garden roses, wholesale  → NEONATAL®

Company details

PharmaRosa Ltd.
Company registration number: 01-09-717479
VAT number: 13075314-2-43
Plant health registration no.: HU130721
Bank account (IBAN):
HU85117631891388688400000000
BIC (SWIFT): OTPVHUHB
Bank name: OTP Bank Nyrt.