Romantic rose

52-691-1
52-691-2

Emilien Guillot™

Générosa®

MASemgui – Dominique Massad

Vibrant, deep orange-red that fades to a coral hue. - nostalgia rose - strong, noticeable from a distance scented rose - rich, fruity-spicy character

– Vibrant orange-red blooms with coral tones
– Very double, XL rosette flowers for impact
– Strong, rich fruity-spicy fragrance
– Bushy habit with dense, glossy foliage
– Good heat and drought tolerance, hardy to H7
Special feature: Excellent for cutting, long-lasting nostalgic blooms
Elegant spaces – Long lifespan
Emilien Guillot™
vivianaROSE® ORIGINAL 2-litre own-root potted rose
23,00 £
Unfortunately, we are currently unable to ship to the United Kingdom; we only deliver to countries within the European Union. For more information, please contact us!
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EMILIEN GUILLOT™ – orange-red nostalgic rose - Massad

Imagine settling with afternoon tea after a breezy beach walk, as Emilien Guillot brings a warm, coral-orange glow to your coastal-style garden. This compact, bushy shrub fits easily into modest family plots and shingle beds, coping reliably with blustery conditions and managing waterlogged clay by rooting steadily into well-prepared soil. Its very double, nostalgic rosette blooms open in waves through summer, each richly perfumed with a strong fruity-spicy fragrance that drifts across a small veranda. As an own-root rose, it promises a long, stable lifespan, capable of regenerating if knocked back by winter or wind, so you spend less time worrying about replacements. Planted in a generous 40–50 litre pot or a sunny bed, it gradually establishes: first building deep roots, then pushing stronger shoots, before reaching full ornamental presence by the third season in your relaxed, seaside-inspired retreat.


Usage options

Target areaReasoning
Small coastal front garden bed This compact, bushy rose stays within 75–105 cm, ideal where space is tight along a drive or front path. Its steady structure and dense foliage give a neat, generous look with limited pruning, suiting informal coastal-inspired layouts and low-effort borders for the beginner.
Wind-exposed, salt-tolerant shingle strip Well-rooted plants hold their own in breezy plots, offering a dependable shrub that copes with regular gusts and changeable weather while managing seasonally heavy clay and wet soil if drainage is improved. This makes it a reassuring choice beside parking bays or shingle paths for the coastal-homeowner.
Large container on a sunny veranda In a 40–50 litre pot, this nostalgia rose forms a stable, long-lived feature without outgrowing the space. Own-root plants bulk up gradually, so the shrub settles into its container rather than surging and failing, providing years of repeat bloom for the busy veranda-gardener.
Low-maintenance family seating area The medium maintenance level means light, occasional care: some deadheading and a yearly tidy are usually enough to keep the plant flowering. Its manageable pest and disease profile suits those who want colour and romance around a seating area without complex routines, perfect for the relaxed family.
Cutting patch for scented blooms Very double, extra-large rosette flowers on clusters provide generous stems for vases. The strong, fruity-spicy perfume holds indoors, giving a classic, nostalgic look to arrangements through much of summer, appealing to the home decorator and scent lover flower-enthusiast.
Long-lived focal shrub in a mixed border As an own-root shrub, this rose is bred to endure, regrowing from the base if winter or pruning are severe. Over years it maintains an even outline and reliable flowering, supporting a bed design that matures gracefully with minimal replanting for the practical planner.
Coral-toned romantic scheme The deep orange-red flowers that soften to coral and pastel rose give a rich, evolving colour range. This shifting palette pairs well with silvery grasses and soft pinks, adding depth and warmth to romantic borders that still feel fresh and bright for the style-conscious gardener.
Sunny, heat-prone patio corner Good heat tolerance means the plant remains presentable in hot spells, provided it receives regular watering in longer dry periods. The glossy, dark leaves keep their polish, while blooms continue in flushes, making it a steady performer for a suntrap patio homeowner.

Styling ideas

  • Seaside-Tea Corner – Place Emilien Guillot in a 50 litre container beside a bistro set, underplanted with low Festuca and sea kale for a breezy Cornwall-inspired nook – ideal for veranda relaxation lovers.
  • Cottage-Shingle Mix – Dot shrubs through a shingle strip with Scabiosa columbaria and switchgrass ‘Sangria’ to echo coral shells and seaside grasses – perfect for coastal-style romantics.
  • Fragrant-Pathway – Line a sunny path at 60 cm spacing so strong scented blooms brush your shoulder on breezy days – good for scent-focused walkers.
  • Family-Focal Bed – Use one shrub as a central feature among low lavender and Euonymus fortunei ‘Minimus’ to create a long-lived, easy-care highlight – suited to busy family gardeners.
  • Cutting-Strip – Reserve a small, sunny border purely for this rose, spacing plants 90 cm apart for easy access to large, double, perfume-rich stems – great for home florists.

Technical cultivar profile
ParameterData
Name and registration Romantic shrub rose from the Générosa® collection, registered as MASemgui and marketed as Emilien Guillot™; classified as a nostalgia rose and approved for exhibition as Emilien Guillot.
Origin and breeding Bred by Dominique Massad in France (1997) for Roseraies Guillot, introduced and registered in 2001 by the same house, with parentage not publicly disclosed.
Growth and structural characteristics Bushy shrub 75–105 cm high and 55–75 cm wide, with dense, dark green glossy foliage and moderate prickles; forms a rounded, full-bodied outline suited to beds, borders and low hedging.
Flower morphology Very double rosette flowers with 40+ petals, extra-large blooms carried in clusters. Remontant, with a strong first flush and a lighter second, especially attractive as a nostalgic shrub and for cutting.
Colour data and phenology Vibrant deep orange-red (RHS 34A/35A) in newly opened flowers, with coral and pastel pink tones as they fade; colour retention moderate, especially in full sun, giving a shifting, sunset-like palette.
Fragrance and aroma Strong, distance-carrying fragrance with a rich fruity-spicy character; conceived primarily as an ornamental scented rose rather than a pollinator plant, as the densely double blooms offer limited stamen access.
Hip characteristics Hip set is usually light due to the very double blooms, though when present the hips are small, spherical, around 8–12 mm across, and showy orange-red, adding a discreet late-season accent.
Resistance and winter hardiness Rated to around −21 to −18 °C (RHS H7, roughly USDA 6b), with good heat tolerance; black spot resistance is strong, while powdery mildew and rust are of medium concern, requiring occasional monitoring.
Horticultural recommendations Best in sunny sites with improved drainage on heavier soils; plant 50–60 cm apart in hedges or beds, and about 90 cm for specimens. Maintenance is moderate, with deadheading and some pest control advisable.

Emilien Guillot™ offers compact, heat-tolerant, strongly scented, coral-toned blooms on a long-lived own-root shrub, making it a refined choice for easy-care family gardens and coastal verandas where you prefer dependable beauty over constant work.

Detailed product attributes

Product Identification Data

Product Name: EMILIEN GUILLOT™ – orange-red nostalgic rose - Massad
Product Type: vivianaROSE® ORIGINAL - 2-litre own-root potted rose
Cultivar Authenticity: Verified:07.09.2025
Cultivar Quality Rating: premium silver
Item Number: [224] 52-691 (14.02.2026) vivianarose.co.uk

Name and Registration

Meaning of Cultivar Name: The name is a male given name.
Original Trade Name: Émilien Guillot®
Current Trade Name: Emilien Guillot™ Générosa® MASemgui
Rose Group: Romantica, Shrub
Commercial Type: nostalgia rose
Commercial Group: Romantic rose
Exhibition Category: cut flower; exhibition shrub rose
Collection: Générosa®

Origin and Breeding

Initial Distributor: Roseraies Guillot (France)
Breeder: Dominique Massad
Breeding Company / Institution: Guillot; Roseraies Pierre Guillot
Breeding Year: France, 1997
Parentage: unknown

Growth and Structural Characteristics

Height: 2.5-3.4ft (75-105 cm)
Spread: 1.8-2.5ft (55-75 cm)
Growth Habit: bushy
Foliage: The variety has dense foliage. Its leaves have a glossy surface and a dark green hue.
Prickliness: moderately thorny
Self-Cleaning Description: Most of the spent flowers remain on the plant and need to be removed manually.
Self-Cleaning Intensity: Self-cleaning is weak.

Flower Morphology

Flower Fullness: very double flowered
Flower Shape: rosette
Flower Size: XL (3,5 in -)
Inflorescence Type: cluster-flowered
Colour Code: ARS code: Or RHS code: 34A (outer), 35A (inner)
Repeat Flowering: Remontant; its second flowering is not as abundant.

Colour Data and Phenology

Colour: orange-red
Flower Colour Description: Vibrant, deep orange-red that fades to a coral hue.
Closed Bud: Glossy, cone-shaped bud with a deep orange-red hue.
Newly Opened Flower: The outer petals are a brilliant vermilion‑orange, with a slightly yellowish tinge at the centre.
Full Bloom: Quartered, cup-shaped coral–orange‑red petals with a softer shade at the edges.
Before Fading: The colour fades from pale rose to coral, with pastel pink at the edges.
Colour Fading Description: Its vivid orange–vermilion colour fades over time and in strong sunlight to a coral pink.

Fragrance and Aroma

Fragrance Strength: strong, noticeable from a distance scented rose
Fragrance Character: rich, fruity-spicy character
Pollinator Attraction: Its very double (40+ petalled) flowers attract pollinators poorly, as the densely double flower form and reduced accessibility of the stamens limit insect access.
Pollinator-Friendly Rating: Its very double flowers conceal the stamens and it is primarily an ornamental variety

Hip Characteristics

Hip Shape: spherical
Hip Colour: orange-red
Hip Comment: Hip formation is expected to be limited due to the double flowers; the hips are spherical, 8–12 mm in diameter and orange-red.

Resistance and Hardiness

Hardiness (°C): -21–-18 °C
Heat and Drought Tolerance Description: Withstands heat well; requires regular watering during prolonged dry periods.
Disease Resistance: medium
  • powdery mildew – medium
  • black spot – resistant
  • rust – medium

Horticultural Recommendations

Recommended Planting Distance: for mass planting 60 cm, for hedging 50 cm, as a specimen 90 cm
Planting Density: square planting 2,8 plants/m², hexagonal arrangement 3,2 plants/m²
Partial Shade Tolerance: Preferably for sunny locations
Maintenance Requirement: Maintenance requirement medium; occasionally requires pest control.
Primary Uses: flower bed, edging, specimen, cut flower, park

Comments

Strengths: Elegant spaces – Long lifespan
Companion Plants: Scabiosa columbaria - dwarf scabious Panicum virgatum 'Sangria' - switchgrass 'Sangria' Euonymus fortunei 'Minimus' - small-leaved wintercreeper 'Minimus'
Comment: -
EMILIEN GUILLOT™ – orange-red nostalgic rose - Massad
Vibrant, deep orange-red that fades to a coral hue. - nostalgia rose - strong, noticeable from a distance scented rose - rich, fruity-spicy character
Online rose purchase - nostalgia rose - Emilien Guillot™ - orange-red - (2.5-3.4ft (75-105 cm))
Inflorescence: cluster-flowered Height: 2.5-3.4ft (75-105 cm) Flower shape: rosette Winter hardiness: - orange-red - Roseraies Guillot (France) nostalgia rose - Flower size: XL (3,5 in -) Flower size: XL (3,5 in -) - Height: 2.5-3.4ft (75-105 cm) Height: 2.5-3.4ft (75-105 cm) - Flower fullness: very double flowered Emilien Guillot™ - Roses in the garden | vivianaROSE® Original - premium silver Dominique Massad

We showcase the external appearance of the roses available for online purchase from our webshop.


Which product type is right for you?


Information

In what condition do we send the rose from our online webshop?

Let us ask ourselves the question: What do I want to use the rose for?
Flower? - Location? - Screening? - Fragrance? - Height? - Breeder? - Rose hips?

Rose purchasing information
Payment methods - Delivery costs - Delivery - Complaints handling

Care guide

Our product is a rose grown with PharmaRosa®’s unique cultivation technology!

2 litre, own-root, potted rose.
With seasonal shoots appropriate to the time of year.
With a well-developed root system that permeates the growing medium.
Quality compliant with E.N.A. (European Nurserystock Association) requirements.
Supplied in unique, damage-preventing packaging.
Can be planted at any frost-free time.
True-to-variety rosebush, with unique identifier.

The own-root, potted PharmaRosa® rose is a well-rooted plant that guarantees reliable establishment for you, so it can be planted at any time of year during frost-free periods.


Crop: several varieties and several stages of development in one short crop section.
Shoot system: intense growth of fresh basal shoots on a young plant.
Root system: demonstration of the vigorous root system permeating the growing medium, with the pot removed.
Balance: mature plant with a root system and shoot system that are in harmony.

Information about the videos
This video series is not a “seasonal showcase”, but a way to make the essence of PharmaRosa®’s own-root production tangible: how the plant is built, what the root system looks like and how the shoot system renews itself. The footage was therefore taken at different times and of plants at various stages of development, so mixed levels of foliage and differing stages of growth may appear. These clips are not a ‘sample’ of the batch delivered to you, but an illustration of how the technology works. The current condition of the rose you are purchasing – typical for the given time of year and what you can realistically expect to receive in your parcel – is shown at the top of the product page.

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Product types

Pages for private customers
Garden roses for the family garden, with minimal care  → ORIGINAL®
Premium garden roses – instant impact, a truly showpiece garden  → EXTRA®
Pages for professionals and private customers
Roses for public spaces – large areas, sustainable maintenance  → NATURAL®
Roses for projects – hedge and row planting, fast implementation  → RAPID®
For professional partners only
Production – propagation material for garden roses, wholesale  → NEONATAL®

Company details

PharmaRosa Ltd.
Company registration number: 01-09-717479
VAT number: 13075314-2-43
Plant health registration no.: HU130721
Bank account (IBAN):
HU85117631891388688400000000
BIC (SWIFT): OTPVHUHB
Bank name: OTP Bank Nyrt.