Historical Rose

52-516-1
52-516-2

Madame Hardy

Historic rose

Félicité Hardy – Julien -Alexandre Hardy

Uniform, radiant white petals with a subtle pale green shade at the centre. - historic, centifolia rose - very strong, garden-filling scented rose - classic, damask-scented

– Very strong, classic Damask fragrance.
– Dense, upright shrub for structural planting.
– Snow-white, very full rosette blooms.
– Excellent disease resistance in the garden.
– Extremely hardy, reliable in cold climates.
Special feature: Celebrated in the World Federation of Rose Societies Old Rose Hall of Fame.
Long-term garden plan – Familiar garden experience
Madame Hardy
vivianaROSE® ORIGINAL 2-litre own-root potted rose
23,10 £
Unfortunately, we are currently unable to ship to the United Kingdom; we only deliver to countries within the European Union. For more information, please contact us!
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Madame Hardy – white historic centifolia rose – Hardy

Imagine stepping onto a sheltered coastal veranda after a blustery walk, the air carrying a classic rose perfume as Madame Hardy catches the light with perfectly formed, snow‑white rosettes. This historic Damask shrub settles into shingle or clay-based borders with reassuring stability, rooting deeply so the plant anchors well and copes gracefully with breezier, salt‑touched conditions and careful water management in UK family gardens. Once its roots are established, the dense, upright shrub offers seasons of leafy structure, a cool white focal point that pairs beautifully with sea kale, Festuca or lavender in small spaces. One sumptuous, early‑summer flowering flush fills the garden with fragrance and old‑world charm, while its disease resistance keeps maintenance light. As an own‑root rose, it offers reliable longevity and recovery after stress; think of year one spent building roots, year two showing confident new shoots, and year three revealing its full ornamental presence.


Usage options

Target areaReasoning
Coastal veranda container (40–50 litre) A large, stable container lets the vigorous shrub form a dense, upright framework that shrugs off wind and, with sensible watering, manages exposed coastal conditions and heavier substrates effectively. Ideal for the beginner.
Small family front garden focal point Planted as a specimen, its bushy habit and strong scent create a welcoming, traditional feature without demanding constant care; once established, pruning and feeding remain straightforward. Suited to the busy homeowner.
Informal scented hedge along a boundary At the recommended spacing, plants knit into a tall, leafy screen, giving privacy and a single, spectacular flush of white bloom that marks early summer with intense perfume. Best for the relaxed garden planner.
Mixed border in clay-based coastal soils Deep, own‑root anchoring helps the shrub cope with heavier ground when drainage is improved, supporting steady top growth and dependable flowering over many years in typical UK conditions. A sound choice for the practical gardener.
Partly shaded side return or east-facing wall Its tolerance of partial shade and strong, matte foliage allow it to hold its own where the sun is limited, bringing classic rose character and fragrance to narrower plots. Ideal for the urban side‑garden owner.
Historic-style rose garden or period property The recognised Old Rose Hall of Fame status, Damask heritage and pure white rosettes suit traditional schemes, lending authenticity and long-term continuity to restoration or period planting. Perfect for the heritage‑minded collector.
Low-intervention family back garden bed Strong resistance to common rose diseases and modest heat tolerance keep intervention to occasional deadheading and routine care, so the plant rewards rather than burdens its keeper. Well suited to the time‑pressed family.
Structure plant with long-term framework Once the three-year establishment arc is complete, its tall, bushy framework becomes a lasting green backdrop for perennials, giving reliable shape even outside flowering weeks. A dependable anchor for the long‑view gardener.

Styling ideas

  • Coastal Veranda Calm – position in a 50‑litre tub with pale gravel mulch, pairing with blue Festuca and sea kale for a salty, wind-kissed terrace look – for coastal-style enthusiasts.
  • Historic Courtyard – plant as a single specimen in a brick-edged bed with clematis threading through for height, echoing traditional French gardens – for lovers of period charm.
  • White-and-Green Hedge – line a boundary with evenly spaced plants, underplanting with shade-tolerant hostas to soften the base – for families wanting privacy and perfume.
  • Clay Border Anchor – use as the tall structural element in a mixed border, with lavender and airy grasses around to highlight its pure white flowers – for practical, space-conscious gardeners.
  • Tea Corner Focus – set beside a small seating area in partial shade, allowing its once-a-year flowering to frame summer tea moments – for veranda and patio relaxers.

Technical cultivar profile
ParameterData
Name and registration Historic Damask shrub rose, trade name Madame Hardy, also listed simply as Hardy; an unregistered heritage cultivar grown and exhibited internationally as a classic old shrub rose.
Origin and breeding Bred by Julien‑Alexandre Hardy in France around 1831 from Damask seedling selections; introduced through Jardin du Luxembourg and Hardy nursery, entering wider cultivation in 1832.
Awards and recognition Inducted into the World Federation of Rose Societies Old Rose Hall of Fame in 2006, reflecting sustained global appreciation in gardens and collections over many generations.
Growth and structural characteristics Forms a tall, dense, upright bush 160–260 cm high and 150–250 cm wide, with plentiful matt mid‑green foliage and strong prickliness, creating a substantial structural presence in planting schemes.
Flower morphology Medium-sized, very full double rosettes with 40 or more petals, typically borne in corymbs; once‑flowering in early summer, with limited natural self‑cleaning so spent blooms may need removal.
Colour data and phenology Ivory to snow‑white blooms with a subtle pale green centre, ARS white class, RHS 155C–155D; colour holds well, though petals may scorch or brown slightly during periods of very hot weather.
Fragrance and aroma Exceptionally strong, classic Damask fragrance that readily fills the surrounding garden area in bloom, offering a traditional rose scent especially noticeable on still, warm days and early evenings.
Hip characteristics Rose hips are sparse due to very double flowers; occasional small green ovoid hips 12–18 mm may form, but ornamental effect is modest and not a primary feature of the cultivar.
Resistance and winter hardiness Excellent hardiness to approximately −29 to −32 °C (RHS H7, USDA 4b) with strong resistance to black spot, powdery mildew and rust under typical garden conditions when properly sited.
Horticultural recommendations Best in well-drained but moisture-retentive soil; suitable for partial shade, beds, hedges and specimens. Maintain with light pruning and deadheading, plus regular watering during extended dry spells.

Madame Hardy offers tall, structural growth, powerful fragrance and reliable disease resistance in an own-root form that promises long-term continuity in your garden; an excellent candidate when you are planning a lasting, characterful planting.

Detailed product attributes

Product Identification Data

Product Name: MADAME HARDY – white historic centifolia rose - Hardy
Product Type: vivianaROSE® ORIGINAL - 2-litre own-root potted rose
Cultivar Authenticity: Verified:24.02.2025
Cultivar Quality Rating: premium silver
Item Number: [319] 52-516 (14.02.2026) vivianarose.co.uk

Name and Registration

Meaning of Cultivar Name: The name is a feminine given name.
Cultivar Synonym: Félicité Hardy; Rosa centifolia Alba
Original Trade Name: Madame Hardy
Current Trade Name: Madame Hardy Historic rose Hardy
Rose Group: Damask
Commercial Type: historic, centifolia rose
Commercial Group: Historical rose
Exhibition Category: historic shrub rose; strongly scented bedding and exhibition variety
Collection: Historic rose

Origin and Breeding

Initial Distributor: Hardy (France)
Registration Year: unregistered cultivar
Breeder: Julien -Alexandre Hardy
Breeding Company / Institution: Jardin du Luxembourg (Paris)
Breeding Year: France, 1831
Parentage: Exact origin unknown; most likely Damask seedling selection

Awards and Honours

Global and Lifetime Awards: World Federation of Rose Societies – Old Rose Hall of Fame (2006)
Competition and Show Awards: World Federation of Rose Societies – Old Rose Hall of Fame (2006)

Growth and Structural Characteristics

Height: 5.2-8.5ft (160-260 cm)
Spread: 4.9-8.2ft (150-250 cm)
Growth Habit: bushy (forming a dense bush), upright (erect growth habit)
Foliage: The variety has dense foliage. The leaves have a matt surface and a mid‑green colour.
Prickliness: densely thorned
Self-Cleaning Description: Most of the spent blooms remain on the plant and require manual deadheading.
Self-Cleaning Intensity: Self-cleaning: weak.

Flower Morphology

Flower Fullness: very full-flowered
Flower Shape: rosette
Flower Size: M (1,5-2,75 in)
Inflorescence Type: corymbose
Colour Code: ARS code: W RHS code: 155C (outer), 155D (inner)
Repeat Flowering: Not remontant; blooms once.

Colour Data and Phenology

Colour: white
Flower Colour Description: Uniform, radiant white petals with a subtle pale green shade at the centre.
Closed Bud: Cream-white, slightly green-tinged rounded bud.
Newly Opened Flower: Ivory white with a subtle greenish tint on the outer petals.
Full Bloom: Snow‑white, dense rosette with a small green dot in the centre.
Before Fading: The white tone pales slightly to a greyish‑white.
Colour Fading Description: The colour is generally long-lasting; in hot weather the petals may scorch or become slightly brown.

Fragrance and Aroma

Fragrance Strength: very strong, garden-filling scented rose
Fragrance Character: classic, damask-scented
Pollinator Attraction: Its highly double, tightly closed bloom form and reduced accessibility of the stamens make it less attractive to pollinators.
Pollinator-Friendly Rating: Its very double flowers conceal the stamens, making it primarily an ornamental variety.

Hip Characteristics

Hip Shape: egg-shaped
Hip Colour: green
Hip Comment: Rose hip formation is expected to be limited due to the double-flowered blooms; occasionally produced, 12–18 mm in diameter, ovoid, green hips.

Resistance and Hardiness

Hardiness (°C): -32–-29 °C
Heat and Drought Tolerance Description: Moderately tolerant of heat; requires watering during prolonged drought.
Disease Resistance: resistant
  • powdery mildew – resistant
  • black spot – resistant
  • rust – resistant

Horticultural Recommendations

Recommended Planting Distance: for mass planting 140 cm, for hedging 120 cm, as a specimen 220 cm
Planting Density: square planting 0,5 plant/m², hexagonal arrangement 0,6 plant/m²
Partial Shade Tolerance: suitable for partial shade
Maintenance Requirement: Maintenance requirement low; good disease resistance, generally requires little intervention.
Primary Uses: flowerbed, specimen, park, rose garden

Comments

Strengths: Long-term garden plan – Familiar garden experience
Companion Plants: Hosta species - shade-lily
Clematis 'Jackmanii' - large-flowered clematis 'Jackmanii'
Cotinus coggygria 'Royal Purple' - smoke-bush
Comment: Shade-tolerant.
MADAME HARDY – white historic centifolia rose - Hardy
Uniform, radiant white petals with a subtle pale green shade at the centre. - historic, centifolia rose - very strong, garden-filling scented rose - classic, damask-scented
Online rose order - historic, centifolia rose - Madame Hardy - white - (5.2-8.5ft (160-260 cm))
Inflorescence: corymbose Height: 5.2-8.5ft (160-260 cm) Flower shape: rosette Winter hardiness: 5b white - Hardy (France) historic, centifolia rose - Flower size: M (1,5-2,75 in) Flower size: M (1,5-2,75 in) - Height: 5.2-8.5ft (160-260 cm) Height: 5.2-8.5ft (160-260 cm) - Flower fullness: very full-flowered Madame Hardy - Roses in the garden | vivianaROSE® Original - premium silver Julien -Alexandre Hardy

We showcase the external appearance of the roses available for online purchase from our webshop.


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Information

In what condition do we send the rose from our online webshop?

Let us ask ourselves the question: What do I want to use the rose for?
Flower? - Location? - Screening? - Fragrance? - Height? - Breeder? - Rose hips?

Rose purchasing information
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Care guide

Our product is a rose grown with pharmaROSA®’s unique cultivation technology!

2-litre, own-root, potted rose.
With a shoot system appropriate to the season.
With a root system that thoroughly permeates the growing medium.
Quality compliant with the requirements of the E.N.A. (European Nurserystock Association).
Supplied in unique packaging that prevents damage.
Can be planted during frost-free periods.
True-to-variety rose bush with a unique identifier.

The pharmaROSA® own-root potted rose is a well-rooted plant that supports reliable establishment when planted and cared for properly, so it can be planted whenever the soil is not frozen.


Crop overview: several varieties and growth stages in a short crop section.
Shoot system: intensive growth of fresh basal shoots on a young plant.
Root system: demonstration of a vigorous root system permeating the growing medium, by removing the pot.
Balance: mature plant with root system and shoots in harmony with each other.

Information about the videos
The video series is not a “seasonal showcase”; it illustrates the essence of pharmaROSA® own-root cultivation in a tangible way: how the plant is built up, what the root system is like and how the shoot system regenerates. The recordings were therefore made at different times and with plants at various stages of development, so mixed foliage levels and differing stages of growth may appear in the videos. They are not a ‘sample’ of the batch dispatched, but a visual explanation of how the technology works. The current condition of the rose available to order — typical for the given period and similar to what you can expect to receive in the parcel — is shown in the upper part of the product page.

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Company details

PharmaRosa Ltd.
Company registration number: 01-09-717479
VAT number: 13075314-2-43
Plant health registration no.: HU130721
Bank account (IBAN):
HU85117631891388688400000000
BIC (SWIFT): OTPVHUHB
Bank name: OTP Bank Nyrt.