Romantic rose

52-693-1
52-693-2

Paul Bocuse™

Générosa®

MASpaujeu – Dominique Massad

Warm peach tone with a soft orange undertone. - nostalgia rose - strong, noticeably fragrant rose - complex, fruity-muscatel aroma

– Large, full, nostalgic peach blooms
– Strong, complex fruity-muscatel fragrance
– Robust, upright shrub with dense foliage
– Good colour retention, graceful pastel fading
– Heat and drought tolerant, hardy to H7
Special feature: Pollinator-friendly double blooms with open, accessible stamens.
Thoughtful planning – Horticultural experience
Paul Bocuse™
vivianaROSE® ORIGINAL 2-litre own-root potted rose
22,10 £
Unfortunately, we are currently unable to ship to the United Kingdom; we only deliver to countries within the European Union. For more information, please contact us!
4 (6017)
facebook   twitter

PAUL BOCUSE™ – apricot nostalgia rose

Imagine returning from the seaside, sand on your shoes and shells in your pocket, to sit with a cup of tea while the soft, peach-apricot blooms of PAUL BOCUSE™ move gently in the coastal breeze. This nostalgic shrub rose brings a romantic, old-world charm to small family gardens and verandas, yet remains reassuringly straightforward for beginners who want colour rather than chores. Its deep own-root longevity means the plant establishes steadily, reshooting even after harsh weather and supporting those areas where coastal winds demand particularly good anchoring and reliable stability. Over time, you see a natural rhythm: in year one it focuses on roots, in year two on building shoots, and by year three it reaches its full ornamental potential, filling your outdoor room with fragrant, pastel blossoms from early summer well into autumn.


Usage options

Target areaReasoning
Coastal veranda in large containers Ideal for a Cornwall or Devon veranda where space is limited but shelter from the wind is possible; in a 40–60 litre container it forms a stable, upright shrub with nostalgic blooms and strong scent, rewarding those who value easy care coastal-style lovers
Small family seating area wind-filter Planted in a loose row behind a bench or garden table, its dense foliage and upright habit create a light, floral screen that softens gusts and adds privacy, making breezy tea breaks more comfortable for relaxed family gardeners
Feature rose in compact mixed border Used as a focal shrub among grasses and perennials, its peach-pink flowers and strong fragrance draw the eye without demanding complex pruning, suiting mixed borders where you want romance and structure for time-pressed homeowners
Easy-care rose bed near the house Close to doors or patios, it repeats flower through the season with modest deadheading and occasional pest checks, providing long-run colour from a robust own-root framework that suits low-fuss busy urban gardeners
Cutting corner for home bouquets Its large, cupped blooms with long stems and rich perfume are excellent for vases; regular cutting encourages new clusters, letting you enjoy nostalgic arrangements indoors without specialist skills, perfect for enthusiastic hobby florists
Pollinator-friendly cottage-style strip The open-centred, double flowers expose stamens that attract bees even in blustery weather, and the repeated flushes give foraging opportunities over a long season, supporting wildlife-minded nature lovers
Coastal shrub grouping on improved clay soil In borders where drainage has been improved, its strong, deepening root system helps anchor the plant and cope with wind, a reassuring choice for exposed gardens that face regular gales and need reliable rooting and secure anchoring for practical garden planners
Romantic hedge along a garden path At 120–180 cm high, spaced for hedging, it forms a fragrant, flowered walkway; with basic pruning and some spring frost protection, the hedge remains attractive for many seasons, suiting gently ambitious beginner rose growers

Styling ideas

  • Veranda Retreat – Position PAUL BOCUSE™ in a 50–60 litre pot, paired with sea kale and dwarf Festuca for a soft coastal palette – ideal for coastal-style lovers seeking low-effort charm.
  • Cottage Path – Line a narrow path with spaced shrubs underplanted with Geranium and Delosperma for long flowering and gentle screening – suited to beginner gardeners wanting impact without complexity.
  • Fragrant Corner – Place one specimen by a seating area with lavender and Physostegia for layered scent and texture – perfect for homeowners who enjoy evening tea outdoors.
  • Cutting Patch – Combine PAUL BOCUSE™ with pastel annuals in a small bed to clip bouquets regularly while keeping the border romantic – for hobby florists who like easy, repeat harvests.
  • Coastal Mix – Weave shrubs through a shingle bed of grasses and succulents for movement and structure that copes with breezy days – aimed at busy urban gardeners greening windy balconies or terraces.

Technical cultivar profile
AttributeData
Name and registration PAUL BOCUSE™ Générosa®, nostalgia shrub rose; registered as MASpaujeu, a Romantica-type romantic rose selected for garden and cutting use, with verified cultivar authenticity for reliable identity.
Origin and breeding Bred by Dominique Massad, Roseraies Pierre Guillot, France, from (unknown seedling × ‘Graham Thomas’) × ‘Davidoff’; bred 1992, registered and introduced 1997 through Roseraie Guillot in France.
Growth and structural characteristics Upright shrub reaching about 120–180 cm high and 90–150 cm wide, densely foliated with mid-green, slightly glossy leaves, moderately thorny stems, best suited to sunny, reasonably sheltered garden positions.
Flower morphology Large, cupped double flowers with about 26–39 petals, produced mainly in clusters; remontant with generous repeat, especially after a light trim and feeding, and suitable for cutting as well as border display.
Colour data and phenology Warm peach blooms with orange undertone; buds rich orange-peach, opening creamy peach then peach-pink, fading to pastel peach, with somewhat stronger fading under intense sun yet generally good overall colour retention.
Fragrance and aroma Strong, complex, fruity-muscatel scent, noticeable at a short distance, especially in still evening air; ideal for planting near doors, paths or seating to appreciate the perfume in everyday garden use.
Hip characteristics Rose hips are sparse; when present, they are small, ovoid, about 10–15 mm, orange-red in colour, and of minor ornamental interest compared with the main floral display across the season.
Resistance and winter hardiness Hardy to around −26 to −23 °C (RHS H7, USDA 5b, Swedish zone 4); black spot generally resistant, powdery mildew and rust moderate; copes well with summer heat if watered during prolonged dry spells.
Horticultural recommendations Suited to beds, edging, specimens, hedging and cut flowers; prefers sun, medium maintenance with some deadheading and frost protection; plant about 95–105 cm apart in groups, wider at 180 cm for single specimens.

PAUL BOCUSE™ offers romantic peach blooms, strong fragrance and reliable repeat flowering on a long-lived own-root shrub; consider it if you want enduring coastal charm with minimal complication.

Detailed product attributes

Product Identification Data

Product Name: PAUL BOCUSE™ – apricot nostalgia rose - Massad
Product Type: vivianaROSE® ORIGINAL - 2-litre own-root potted rose
Cultivar Authenticity: Verified:28.03.2025
Cultivar Quality Rating: premium silver
Item Number: [734] 52-693 (14.02.2026) vivianarose.co.uk

Name and Registration

Meaning of Cultivar Name: The name was given in honour of the French chef Paul Bocuse.
Original Trade Name: Paul Bocuse™
Current Trade Name: Paul Bocuse™ Générosa® MASpaujeu
Rose Group: Romantica, Shrub
Commercial Type: nostalgia rose
Commercial Group: Romantic rose
Exhibition Category: cut flower; shrub rose
Collection: Générosa®

Origin and Breeding

Initial Distributor: Roseraie Guillot (France)
Breeder: Dominique Massad
Breeding Company / Institution: Roseraies Pierre Guillot (France)
Breeding Year: France, 1992
Parentage: (unknown seedling × ‘Graham Thomas’) × ‘Davidoff’

Growth and Structural Characteristics

Height: 3.9-5.9ft (120-180 cm)
Spread: 3-4.9ft (90-150 cm)
Growth Habit: upright
Foliage: The variety has dense foliage. Its leaves have a slightly glossy surface and a mid-green shade.
Prickliness: moderately thorny
Self-Cleaning Description: Spent flowers often remain on the plant and require subsequent removal.
Self-Cleaning Intensity: Self-cleaning: weak.

Flower Morphology

Petal Count: 26-39
Flower Fullness: double flowered
Flower Shape: cup-shaped
Flower Size: L (2,75-3,95 in)
Inflorescence Type: cluster-flowered
Colour Code: ARS code: AB RHS code: RHS 36C (outer), RHS 34A (inner)
Repeat Flowering: Remontant, with a generous second flowering.

Colour Data and Phenology

Colour: peach
Flower Colour Description: Warm peach tone with a soft orange undertone.
Closed Bud: Bud of rich orange–peach colour with a slightly silky sheen.
Newly Opened Flower: Creamy peach base with a brighter, orange-tinged inner petal surface.
Full Bloom: Uniform peach-pink with a slightly more yellowish shade towards the centre.
Before Fading: Light pastel apricot with a pale pink fade at the edges.
Colour Fading Description: As the flower opens, the warm peach hue fades to peach‑pink and then to a light, pastel peach tone; in strong sunlight it fades more markedly.

Fragrance and Aroma

Fragrance Strength: strong, noticeably fragrant rose
Fragrance Character: complex, fruity-muscatel aroma
Pollinator Attraction: Double yet open flower form with readily accessible stamens makes this variety attractive to pollinating insects.
Pollinator-Friendly Rating: Its double yet open-centred flowers with easily accessible stamens attract pollinators effectively, therefore pollinator-friendly.

Hip Characteristics

Hip Shape: egg-shaped
Hip Colour: orange-red
Hip Comment: Rose hip formation is generally sparse; occasionally an ovoid, orange-red rose hip 10–15 mm in diameter may form.

Resistance and Hardiness

Hardiness (°C): -26–-23 °C
Heat and Drought Tolerance Description: Tolerates summer heat well; requires irrigation during prolonged dry periods.
Disease Resistance: medium
  • powdery mildew – medium
  • black spot – resistant
  • rust – medium

Horticultural Recommendations

Recommended Planting Distance: for mass planting 105 cm, for hedging 95 cm, as a specimen 180 cm
Planting Density: square planting 0,9 plant/m², hexagonal arrangement 1,0 plant/m²
Partial Shade Tolerance: Preferably for a sunny location
Maintenance Requirement: Maintenance requirement medium; occasionally requires pest control.
Primary Uses: flower bed, edging, specimen, cut flower, park

Comments

Strengths: Thoughtful planning – Horticultural experience
Companion Plants: Delosperma cooperi - crimson ice plant Physostegia virginiana 'Rosea' - obedient plant Geranium species - garden cranesbills
Comment: Requires protection from spring frost.
PAUL BOCUSE™ – apricot nostalgia rose - Massad
Warm peach tone with a soft orange undertone. - nostalgia rose - strong, noticeably fragrant rose - complex, fruity-muscatel aroma
Online rose purchase - nostalgia rose - Paul Bocuse™ - peach - (3.9-5.9ft (120-180 cm))
Inflorescence: cluster-flowered Height: 3.9-5.9ft (120-180 cm) Flower shape: cup-shaped Winter hardiness: 6b peach - Roseraie Guillot (France) nostalgia rose - Flower size: L (2,75-3,95 in) Flower size: L (2,75-3,95 in) - Height: 3.9-5.9ft (120-180 cm) Height: 3.9-5.9ft (120-180 cm) - Flower fullness: double flowered Paul Bocuse™ - Roses in the garden | vivianaROSE® Original - premium silver Dominique Massad

We showcase the external appearance of the roses available for online purchase from our webshop.


Which product type is right for you?


Information

In what condition do we send the rose from our online webshop?

Let us ask ourselves the question: What do I want to use the rose for?
Flower? - Location? - Screening? - Fragrance? - Height? - Breeder? - Rose hips?

Rose purchasing information
Payment methods - Delivery costs - Delivery - Complaints handling

Care guide

Our product is a rose grown with PharmaRosa®’s unique cultivation technology!

2 litre, own-root, potted rose.
With seasonal shoots appropriate to the time of year.
With a well-developed root system that permeates the growing medium.
Quality compliant with E.N.A. (European Nurserystock Association) requirements.
Supplied in unique, damage-preventing packaging.
Can be planted at any frost-free time.
True-to-variety rosebush, with unique identifier.

The own-root, potted PharmaRosa® rose is a well-rooted plant that guarantees reliable establishment for you, so it can be planted at any time of year during frost-free periods.


Crop: several varieties and several stages of development in one short crop section.
Shoot system: intense growth of fresh basal shoots on a young plant.
Root system: demonstration of the vigorous root system permeating the growing medium, with the pot removed.
Balance: mature plant with a root system and shoot system that are in harmony.

Information about the videos
This video series is not a “seasonal showcase”, but a way to make the essence of PharmaRosa®’s own-root production tangible: how the plant is built, what the root system looks like and how the shoot system renews itself. The footage was therefore taken at different times and of plants at various stages of development, so mixed levels of foliage and differing stages of growth may appear. These clips are not a ‘sample’ of the batch delivered to you, but an illustration of how the technology works. The current condition of the rose you are purchasing – typical for the given time of year and what you can realistically expect to receive in your parcel – is shown at the top of the product page.

pharmarosa.dkpharmarosa.compharmarosa.co.ukpharmarosa.ltpharmarosa.atpharmarosa.bgpharmarosa.plpharmarosa.hrpharmarosa.sipharmarosa.grpharmarosa.czpharmarosa.itpharmarosa.depharmarosa.skpharmarosa.frpharmarosa.bepharmarosa.lupharmarosa.ropharmarosa.espharmarosa.nlpharmarosa.iepharmarosa.ptpharmarosa.sepharmarosa.lvpharmarosa.eepharmarosa.fipharmarosa.ru

Product types

Pages for private customers
Garden roses for the family garden, with minimal care  → ORIGINAL®
Premium garden roses – instant impact, a truly showpiece garden  → EXTRA®
Pages for professionals and private customers
Roses for public spaces – large areas, sustainable maintenance  → NATURAL®
Roses for projects – hedge and row planting, fast implementation  → RAPID®
For professional partners only
Production – propagation material for garden roses, wholesale  → NEONATAL®

Company details

PharmaRosa Ltd.
Company registration number: 01-09-717479
VAT number: 13075314-2-43
Plant health registration no.: HU130721
Bank account (IBAN):
HU85117631891388688400000000
BIC (SWIFT): OTPVHUHB
Bank name: OTP Bank Nyrt.