Bedding rose

40-010-1
40-010-2

The Fairy Tale Rose™

Castle®

POUlcas065 – L. Pernille Olesen, Mogens Nyegaard Olesen

Uniform, rich deep-pink shade with crimson tones. - bedding floribunda rose - medium strength, well scented rose - pleasantly sweet character

– Large, elegant deep pink blooms.
– Abundant repeat flowering all season.
– Compact, bushy habit for beds and pots.
– Glossy, healthy foliage with few thorns.
– Medium, pleasantly sweet fragrance.
Special feature: Colour softens beautifully from rich deep pink to romantic mauve-pink.
Future-proof garden concept – Water-wise
The Fairy Tale Rose™
vivianaROSE® ORIGINAL 2-litre own-root potted rose
23,00 £
Unfortunately, we are currently unable to ship to the United Kingdom; we only deliver to countries within the European Union. For more information, please contact us!
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THE FAIRY TALE ROSE™ – deep pink floribunda bedding rose

Imagine returning from the beach to enjoy tea behind a gentle rose windbreak, where deeply coloured blooms shrug off coastal breezes and create a sheltered nook in a typical family garden. THE FAIRY TALE ROSE™ forms a compact, bushy hedge of glossy foliage and rich deep-pink flowers, ideal for edging paths or framing a shingle terrace without dominating small spaces. Its reliable repeat flowering keeps the display going from early summer well into autumn, while good self-cleaning means fewer deadheading chores. As an own-root rose it builds longevity and resilience over time – Year 1 focuses on roots, Year 2 on stronger shoots, and by Year 3 you enjoy full ornamental impact.


Usage options

Target areaReasoning
Small coastal front gardens The compact, bushy habit stays low and contained, giving structure without overwhelming tight spaces often found in Cornish and Devon drives or terraces. Deep pink, high-impact colour reads clearly even at a distance for beginners.
Wind-sheltered seating corners Planted as a short hedge around a bench or bistro set, the dense foliage and branching habit create a gentle visual buffer from neighbouring properties, ideal where you want a sense of enclosure without a tall fence for homeowners.
Long-season flowering beds Excellent repeat flowering with abundant second flushes ensures months of colour in mixed borders, especially valuable for gardens that must work hard from school summer holidays through autumn half-term for family-users.
Low-maintenance edging for paths Good self-cleaning means most spent petals fall by themselves, so planting along paths or driveways stays tidy with minimal deadheading, particularly useful where regular upkeep time is limited for busy-urban.
Containers on verandas and patios The upright yet compact habit adapts well to large containers; in exposed coastal spots, a 40–50 litre pot provides ballast and root space, supporting even flowering and easier watering routines for veranda-owners.
Coastal shingle or gravel schemes Suited to free-draining, shingle-style beds where its roots establish securely and foliage stands up well to breezy, salt-tinged air, offering reliable structure where beds face frequent wind and spray for coastal-gardeners.
Water-wise urban planting Once established, the compact framework and moderate leaf area help manage water use efficiently, supporting future-proof, water-wise concepts in paved courtyards and front gardens where tap watering must stay reasonable for city-dwellers.
Own-root, long-term planting As an own-root floribunda, the plant maintains flowering quality without graft-union issues, regenerates well from the base after pruning, and builds a stable, durable presence in the border over many years for long-term-planners.

Styling ideas

  • Coastal veranda ribbon – line a balcony edge with a row of THE FAIRY TALE ROSE™ in 50 litre containers to form a soft, pink wind filter – ideal for coastal veranda-owners wanting shelter without heavy structures.
  • Fairy-tale front path – plant as a low edging on both sides of a path, allowing self-cleaning blooms to keep the approach neat – suited to busy families who still want a welcoming, colourful entrance.
  • Shingle storybook bed – set in pale gravel with clumps of Stipa tenuissima ‘Pony Tails’ to echo dune grasses – perfect for coastal-style lovers evoking beach walks and relaxed summer evenings.
  • Compact colour hedge – create a knee-high flowering hedge at 35–40 cm spacing to screen bins or parking – for homeowners wanting subtle separation and strong colour without a tall fence.
  • Urban jewel container – a single plant in a generous pot with low groundcover like Lonicera nitida ‘Maigrün’ around the base – great for beginners seeking a simple but polished balcony or patio feature.

Technical cultivar profile
ParameterData
Name and registration Floribunda bedding rose, registered as POUlcas065, marketed as THE FAIRY TALE ROSE™ Castle®; part of the Castle® collection, premium silver quality rating, verified cultivar authenticity.
Origin and breeding Bred in Denmark in 2018 by L. Pernille and Mogens Nyegaard Olesen of Poulsen Roser A/S; parentage from unnamed seedlings, registered 2021 and introduced internationally after 2021.
Growth and structural characteristics Compact, bushy, upright floribunda shrub, around 35–50 cm high and 45–65 cm wide, dense glossy yellow‑green foliage, sparsely thorned stems, good self-cleaning habit for tidy plant appearance.
Flower morphology Double, cup-shaped blooms with approximately 26–39 petals, extra-large flowers on mainly solitary stems, repeating well with abundant second flushes, providing a strong, extended display in season.
Colour data and phenology Rich deep-pink flowers with crimson tones, ARS code dp, RHS 61C; buds dark crimson-pink, opening to vibrant deep pink, slowly softening to paler mauve-pink while maintaining very good colour retention.
Fragrance and aroma Pleasantly sweet scent of medium strength, noticeable at close range without being overpowering; primarily ornamental but with enough fragrance to enhance seating areas and small garden spaces.
Hip characteristics Forms a moderate number of very small hips, around 0–5 mm in diameter; hips may add discreet seasonal interest but are not a main ornamental feature of this cultivar.
Resistance and winter hardiness Hardy to approximately −21 to −18 °C (RHS H7, Swedish zone 3, USDA 6b); moderate resistance to powdery mildew, black spot and rust, with occasional plant protection recommended.
Horticultural recommendations Suited to beds, edging, containers and urban planting; plant 35–60 cm apart depending on use, at 6.3–7.2 plants/m² for massing; medium maintenance with routine watering, feeding and light pruning.

THE FAIRY TALE ROSE™ offers compact structure, repeat flowering and low-maintenance self-cleaning in a durable own-root form, making it a thoughtful long-term choice for relaxed coastal-inspired family gardens.

Detailed product attributes

Product Identification Data

Product Name: THE FAIRY TALE ROSE™ – deep pink floribunda bedding rose - Olesen & Olesen
Product Type: vivianaROSE® ORIGINAL - 2-litre own-root potted rose
Cultivar Authenticity: Verified:01.04.2025
Cultivar Quality Rating: premium silver
Item Number: [883] 40-010 (14.02.2026) vivianarose.co.uk

Name and Registration

Meaning of Cultivar Name: The word "Tündérmese" refers to the magical world of fairy tales.
Original Trade Name: The Fairy Tale Rose™
Current Trade Name: The Fairy Tale Rose™ Castle® POUlcas065
Rose Group: Floribunda
Commercial Type: bedding floribunda rose
Commercial Group: Bed rose
Exhibition Category: bush rose; floribunda exhibition class
Collection: Castle®

Origin and Breeding

Initial Distributor: Poulsen Roser A/S (Denmark)
Introduction Year: after 2021
Breeder: L. Pernille Olesen, Mogens Nyegaard Olesen
Breeding Company / Institution: Poulsen Roser A/S
Breeding Year: Denmark, 2018
Parentage: unknown, unnamed seedling × unnamed pollen-donor seedling

Growth and Structural Characteristics

Height: 1.1-1.6ft (35-50 cm)
Spread: 1.5-2.1ft (45-65 cm)
Growth Habit: bushy, upright
Foliage: The variety has dense foliage. Its leaves have a glossy surface and a yellow‑green shade (RHS 147A).
Prickliness: sparsely thorned
Self-Cleaning Description: The petals of spent flowers fall off cleanly by themselves.
Self-Cleaning Intensity: Self-cleaning: good.

Flower Morphology

Petal Count: 26-39
Flower Fullness: double-flowered
Flower Shape: cup-shaped
Flower Size: XL (3,5 in -)
Inflorescence Type: solitary
Colour Code: ARS code: dp RHS code: 61C (outer), 61C (inner)
Repeat Flowering: Repeats well; its second flowering is also abundant.

Colour Data and Phenology

Colour: deep-pink
Flower Colour Description: Uniform, rich deep-pink shade with crimson tones.
Closed Bud: Dark crimson-pink surface with a slightly glossy coating.
Newly Opened Flower: Vibrant deep pink outer petals, their inner surfaces a shade lighter pink.
Full Bloom: Bright, uniformly deep pink with petals that have delicately wavy edges.
Before Fading: The colour softens to a pale mauve-pink while retaining its pink character.
Colour Fading Description: As the blooms open, the deep pink gradually softens to a paler mauve-pink; there is no data on fading under strong sunlight.

Fragrance and Aroma

Fragrance Strength: medium strength, well scented rose
Fragrance Character: pleasantly sweet character
Pollinator Attraction: Double, open flowers moderately attract bees because the double form can obscure the stamens and reduce pollen accessibility, which limits their attractiveness.
Pollinator-Friendly Rating: It attracts pollinators moderately, so it is primarily ornamental and at best partially pollinator-friendly.

Hip Characteristics

Hip Comment: A moderate quantity of rose hips may form, 0–5 mm in diameter, with ornamental value.

Resistance and Hardiness

Hardiness (°C): -21–-18 °C
Heat and Drought Tolerance Description: No data are available on heat–drought tolerance.
Disease Resistance: moderate
  • powdery mildew – moderate
  • black spot – moderate
  • rust – moderate

Horticultural Recommendations

Recommended Planting Distance: for mass planting 40 cm, for hedging 35 cm, as a specimen plant 60 cm
Planting Density: in square planting 6,3 plants/m², in hexagonal arrangement 7,2 plants/m²
Maintenance Requirement: Maintenance requirement medium; occasionally requires plant protection.
Primary Uses: flowerbed, edging, container, urban green space

Comments

Strengths: Future-proof garden concept – Water-wise
Companion Plants: Lonicera nitida ‘Maigrün’ - groundcover honeysuckle Stipa tenuissima 'Pony Tails' - Mexican feather grass Hypericum patulum Hidcote - evergreen St John's wort
Comment: -
THE FAIRY TALE ROSE™ – deep pink floribunda bedding rose - Olesen & Olesen
Uniform, rich deep-pink shade with crimson tones. - bedding floribunda rose - medium strength, well scented rose - pleasantly sweet character
Online rose purchase - bedding floribunda rose - The Fairy Tale Rose™ - deep-pink - (1.1-1.6ft (35-50 cm))
Inflorescence: solitary Height: 1.1-1.6ft (35-50 cm) Flower shape: cup-shaped Winter hardiness: 4b deep-pink - Poulsen Roser A/S (Denmark) bedding floribunda rose - Flower size: XL (3,5 in -) Flower size: XL (3,5 in -) - Height: 1.1-1.6ft (35-50 cm) Height: 1.1-1.6ft (35-50 cm) - Flower fullness: double-flowered The Fairy Tale Rose™ - Roses in the garden | vivianaROSE® Original - premium silver L. Pernille Olesen, Mogens Nyegaard Olesen

We showcase the external appearance of the roses available for online purchase from our webshop.


Which product type is right for you?


Information

In what condition do we send the rose from our online webshop?

Let us ask ourselves the question: What do I want to use the rose for?
Flower? - Location? - Screening? - Fragrance? - Height? - Breeder? - Rose hips?

Rose purchasing information
Payment methods - Delivery costs - Delivery - Complaints handling

Care guide

Our product is a rose grown with PharmaRosa®’s unique cultivation technology!

2 litre, own-root, potted rose.
With seasonal shoots appropriate to the time of year.
With a well-developed root system that permeates the growing medium.
Quality compliant with E.N.A. (European Nurserystock Association) requirements.
Supplied in unique, damage-preventing packaging.
Can be planted at any frost-free time.
True-to-variety rosebush, with unique identifier.

The own-root, potted PharmaRosa® rose is a well-rooted plant that guarantees reliable establishment for you, so it can be planted at any time of year during frost-free periods.


Crop: several varieties and several stages of development in one short crop section.
Shoot system: intense growth of fresh basal shoots on a young plant.
Root system: demonstration of the vigorous root system permeating the growing medium, with the pot removed.
Balance: mature plant with a root system and shoot system that are in harmony.

Information about the videos
This video series is not a “seasonal showcase”, but a way to make the essence of PharmaRosa®’s own-root production tangible: how the plant is built, what the root system looks like and how the shoot system renews itself. The footage was therefore taken at different times and of plants at various stages of development, so mixed levels of foliage and differing stages of growth may appear. These clips are not a ‘sample’ of the batch delivered to you, but an illustration of how the technology works. The current condition of the rose you are purchasing – typical for the given time of year and what you can realistically expect to receive in your parcel – is shown at the top of the product page.

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Product types

Pages for private customers
Garden roses for the family garden, with minimal care  → ORIGINAL®
Premium garden roses – instant impact, a truly showpiece garden  → EXTRA®
Pages for professionals and private customers
Roses for public spaces – large areas, sustainable maintenance  → NATURAL®
Roses for projects – hedge and row planting, fast implementation  → RAPID®
For professional partners only
Production – propagation material for garden roses, wholesale  → NEONATAL®

Company details

PharmaRosa Ltd.
Company registration number: 01-09-717479
VAT number: 13075314-2-43
Plant health registration no.: HU130721
Bank account (IBAN):
HU85117631891388688400000000
BIC (SWIFT): OTPVHUHB
Bank name: OTP Bank Nyrt.