Bedding rose

53-222-1
53-222-2

Zahara™

Castle®

POUlcas077 – L. Pernille Olesen, Mogens Nyegaard Olesen

Snow-white petals with a soft, delicate cream–buttery yellow shade at the centre. - floribunda bedding rose - medium-strength, clearly scented rose - fresh, peachy

– Compact, upright shrub for neat plantings.
– Snow-white blooms with creamy centres.
– Flowers generously in repeating flushes.
– Medium, clearly fresh peachy fragrance.
– Glossy dark foliage, sparsely thorned stems.
Special feature: Very good colour retention for long‑lasting white displays.
Pollinator-friendly approach – Characterful choice
Zahara™
vivianaROSE® ORIGINAL 2-litre own-root potted rose
21,10 £
Unfortunately, we are currently unable to ship to the United Kingdom; we only deliver to countries within the European Union. For more information, please contact us!
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ZAHARA™ – white bedding floribunda rose - Olesen & Olesen

Bring a touch of coastal serenity to your family garden with ZAHARA™, a compact floribunda that thrives where breezes are brisk and soils need careful drainage, providing quietly reliable structure in small to medium spaces. Its upright, bushy habit stays neatly within bounds, making it ideal for shingle beds, front-of-border planting or a generous 40–50 litre container on a sheltered veranda. Clusters of porcelain-white blooms with a gentle cream heart repeat from early summer well into autumn, maintaining strong colour all season. Medium, clearly detectable fragrance with a fresh, peachy note suggests tea on a sunny, windswept terrace, while the sparsely thorned stems make day‑to‑day handling straightforward. As an own-root plant, it is bred for long life and steady regrowth, settling in gradually as roots establish, canopy builds and, by the third year, full ornament and dependable structure enhance your garden with minimal ongoing effort.


Usage options

Target area Reasoning
Coastal veranda planter (40–50 litre container) The compact, upright habit and controlled spread make ZAHARA™ easy to keep in proportion on a veranda, while its own-root resilience supports steady performance in larger containers with consistent moisture and good drainage, especially valued by coastal-style beginners.
Small family front garden bed This floribunda’s moderate height and dense, glossy foliage create a tidy, long-lived structure that does not overrun paths or windows, delivering reliable flowering with medium maintenance demands suited to time-pressed homeowners.
Low, elegant flowering hedge Regular spacing at 40 cm forms a continuous, upright, bushy line of white flower clusters, giving a calm, ordered backdrop that ages well on its own roots and suits those wanting a gentle, not overpowering, boundary feature for relaxed family use.
Coastal-inspired shingle or gravel strip The sturdy, bushy framework and stable own-root growth help the plant anchor visually among shingle and pebbles, offering season-long white and cream tones that echo sea foam, attractive to those recreating a light, beachside mood in compact gardens.
Long-season mixed border highlight Repeat flowering with a generous second flush and very good colour retention give sustained impact from summer into autumn, ensuring the white clusters read clearly at a distance, welcome for gardeners seeking dependable, long-view flower presence in mixed plantings.
Seating area near patio or garden bench The medium, fresh, peachy fragrance is noticeable but not overwhelming, while the compact form keeps sightlines open, ideal beside a bench or small patio where you can enjoy subtle scent and clean white flowers during quiet afternoon tea moments.
Family-friendly access paths and play-adjacent areas Sparsely thorned stems and a controlled, bushy habit reduce snagging risk along paths, giving a refined, ordered look with less worry around children’s routes through the garden, reassuring for safety-conscious yet style-minded parents.
Structured white-and-silver coastal scheme ZAHARA™ offers a calm, structural white focus that pairs well with silvery foliage and ornamental grasses, complementing breezy, maritime-inspired designs where its ability to cope with exposed, wind-influenced conditions particularly suits coastal garden owners.

Styling ideas

  • Shellwalk Border – combine ZAHARA™ with Carex flacca ‘Blue Zinger’ in a shingle strip to echo foamy surf against cool blue-grey foliage – ideal for coastal-style front gardens.
  • Veranda Calm – plant a single ZAHARA™ in a 50 litre container with pale gravel mulch for clean lines and long-season white blooms – perfect for compact balconies and verandas.
  • Tea-Terrace Hedge – repeat ZAHARA™ at 40 cm spacing to form a low, scented hedge around a seating nook – suited to those wanting gentle enclosure without heavy pruning.
  • Soft Sunset Mix – weave ZAHARA™ through drifts of Lavandula angustifolia and Festuca or Carex for a breezy white-and-lilac scheme – attractive to relaxed, low-maintenance gardeners.
  • Family Path Edge – line a main path with ZAHARA™ and airy Coreopsis verticillata for a friendly, lightly fragrant route to the front door – good for families seeking order with a soft feel.

Technical cultivar profile
Parameter Data
Name and registration Floribunda shrub rose from the Castle collection, marketed as ZAHARA™ Castle® POUlcas077, a compact bedding rose type intended for garden and landscape use with verified cultivar authenticity.
Origin and breeding Bred in Denmark in 2021 by L. Pernille and Mogens Nyegaard Olesen for Poulsen Roser A/S, with introduction planned from 2024 onwards, reflecting contemporary floribunda breeding priorities.
Growth and structural characteristics Upright, bushy shrub reaching around 80–110 cm high and 60–80 cm wide, with dense, dark green glossy foliage and relatively sparse prickles, forming a compact, structural presence in beds.
Flower morphology Medium-sized, double, cup-shaped blooms with 26–39 petals, borne in clusters of three to five per stem, repeating strongly through the season with an abundant second flush after initial flowering.
Colour data and phenology Creamy buds open to soft cream and pale lemon centres, maturing to porcelain and snow white; colour holds very well, giving a uniform white effect with a restrained warm tone in the flower heart.
Fragrance and aroma Medium strength, clearly perceptible fragrance described as fresh and peachy in character, adding a light, modern scent profile suited to seating areas without becoming overly intense or cloying.
Hip characteristics Produces rose hips only in small quantities, with very small diameters recorded; hips are not a dominant ornamental feature and the plant is primarily valued for its flowering display.
Resistance and winter hardiness Rated hardy to approximately −21 to −18 °C (RHS H7, Swedish zone 3, USDA 6b) with moderate resistance to black spot, powdery mildew and rust, benefiting from sensible, routine garden care.
Horticultural recommendations Best at 40–80 cm spacing depending on hedge, group or solitary use; medium maintenance, occasionally needing plant protection, with planting densities of four to five plants per square metre in mass settings.

ZAHARA™ offers compact structure, long-season white flowering and gentle fragrance on a durable own-root framework, making it a thoughtful choice for relaxed, coastal-influenced family gardens.

Detailed product attributes

Product Identification Data

Product Name: ZAHARA™ – white bedding floribunda rose - Olesen & Olesen
Product Type: vivianaROSE® ORIGINAL - 2-litre own-root potted rose
Cultivar Authenticity: Verified:10.08.2025
Cultivar Quality Rating: premium bronze
Item Number: [989] 53-222 (14.02.2026) vivianarose.co.uk

Name and Registration

Meaning of Cultivar Name: The name is a female given name.
Original Trade Name: Zahara™
Current Trade Name: Zahara™ Castle® POUlcas077
Rose Group: Floribunda (Compact Floribunda)
Commercial Type: floribunda bedding rose
Commercial Group: Bed rose
Exhibition Category: shrub rose (garden; landscape use)
Collection: Castle®

Origin and Breeding

Initial Distributor: Poulsen Roser A/S (Denmark)
Introduction Year: 2024 (estimated)
Breeder: L. Pernille Olesen, Mogens Nyegaard Olesen
Breeding Company / Institution: Poulsen Roser A/S (Fredensborg, Denmark)
Breeding Year: Denmark, 2021
Parentage: unknown

Growth and Structural Characteristics

Height: 2.6-3.6ft (80-110 cm)
Spread: 2-2.6ft (60-80 cm)
Growth Habit: upright, bushy
Foliage: The variety has dense foliage. The leaves have a glossy surface and a dark green shade (RHS 147A).
Prickliness: sparsely thorned
Self-Cleaning Description: No data available on self-cleaning.
Self-Cleaning Intensity: No data on self-cleaning strength.

Flower Morphology

Petal Count: 26-39
Flower Fullness: double-flowered
Flower Shape: cup-shaped
Flower Size: M (1,5-2,75 in)
Inflorescence Type: clustered, 3-5 flowers/stem
Colour Code: ARS code: ob RHS code: 36B (outer), 45C (inner)
Repeat Flowering: Repeats flowering well; the second flush is also abundant.

Colour Data and Phenology

Colour: white
Flower Colour Description: Snow-white petals with a soft, delicate cream–buttery yellow shade at the centre.
Closed Bud: Cream-white–ivory, with a slight buttery-yellow flush at the base and a subtly glossy surface.
Newly Opened Flower: Pure creamy-white outer petals, the centre infused with a pale lemon–butter hue.
Full Bloom: Uniform white effect with a restrained warm cream tone, and the margin of the outer petal whorl is cooler, almost snow-white.
Before Fading: The creamy hue fades, turning to porcelain white.
Colour Fading Description: During opening, the delicate cream–buttery yellow tone gradually fades and the flower turns porcelain white in its final stage.

Fragrance and Aroma

Fragrance Strength: medium-strength, clearly scented rose
Fragrance Character: fresh, peachy
Pollinator Attraction: Full (26–39 petals) flowers have limited attraction for pollinators because the double flower form and reduced accessibility of the stamens restrict pollinator access.
Pollinator-Friendly Rating: Double-flowered cultivar (26–39 petals), limited pollinator-friendly, primarily ornamental

Hip Characteristics

Hip Comment: Rose hips produced in small quantities, 0–0 mm in diameter.

Resistance and Hardiness

Hardiness (°C): -21–-18 °C
Heat and Drought Tolerance Description: No data on heat–dry tolerance.
Disease Resistance: moderate
  • powdery mildew – moderate
  • black spot – moderate
  • rust – moderate

Horticultural Recommendations

Recommended Planting Distance: for mass planting 50 cm, for hedging 40 cm, as a solitary specimen 80 cm
Planting Density: square planting 4 plants/m², hexagonal arrangement 5 plants/m²
Maintenance Requirement: Maintenance requirement medium; occasionally requires plant protection.
Primary Uses: no data

Comments

Strengths: Pollinator-friendly approach – Characterful choice
Companion Plants: Carex flacca 'Blue Zinger' - glaucous sedge Lavandula angustifolia - lavender Coreopsis verticillata - threadleaf coreopsis
Comment: -
ZAHARA™ – white bedding floribunda rose - Olesen & Olesen
Snow-white petals with a soft, delicate cream–buttery yellow shade at the centre. - floribunda bedding rose - medium-strength, clearly scented rose - fresh, peachy
Online rose purchase - floribunda bedding rose - Zahara™ - white - (2.6-3.6ft (80-110 cm))
Inflorescence: clustered, 3-5 flowers/stem Height: 2.6-3.6ft (80-110 cm) Flower shape: cup-shaped Winter hardiness: 6b white - Poulsen Roser A/S (Denmark) floribunda bedding rose - Flower size: M (1,5-2,75 in) Flower size: M (1,5-2,75 in) - Height: 2.6-3.6ft (80-110 cm) Height: 2.6-3.6ft (80-110 cm) - Flower fullness: double-flowered Zahara™ - Roses in the garden | vivianaROSE® Original - premium bronze L. Pernille Olesen, Mogens Nyegaard Olesen

We showcase the external appearance of the roses available for online purchase from our webshop.


Which product type is right for you?


Information

In what condition do we send the rose from our online webshop?

Let us ask ourselves the question: What do I want to use the rose for?
Flower? - Location? - Screening? - Fragrance? - Height? - Breeder? - Rose hips?

Rose purchasing information
Payment methods - Delivery costs - Delivery - Complaints handling

Care guide

Our product is a rose grown with PharmaRosa®’s unique cultivation technology!

2 litre, own-root, potted rose.
With seasonal shoots appropriate to the time of year.
With a well-developed root system that permeates the growing medium.
Quality compliant with E.N.A. (European Nurserystock Association) requirements.
Supplied in unique, damage-preventing packaging.
Can be planted at any frost-free time.
True-to-variety rosebush, with unique identifier.

The own-root, potted PharmaRosa® rose is a well-rooted plant that guarantees reliable establishment for you, so it can be planted at any time of year during frost-free periods.


Crop: several varieties and several stages of development in one short crop section.
Shoot system: intense growth of fresh basal shoots on a young plant.
Root system: demonstration of the vigorous root system permeating the growing medium, with the pot removed.
Balance: mature plant with a root system and shoot system that are in harmony.

Information about the videos
This video series is not a “seasonal showcase”, but a way to make the essence of PharmaRosa®’s own-root production tangible: how the plant is built, what the root system looks like and how the shoot system renews itself. The footage was therefore taken at different times and of plants at various stages of development, so mixed levels of foliage and differing stages of growth may appear. These clips are not a ‘sample’ of the batch delivered to you, but an illustration of how the technology works. The current condition of the rose you are purchasing – typical for the given time of year and what you can realistically expect to receive in your parcel – is shown at the top of the product page.

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Product types

Pages for private customers
Garden roses for the family garden, with minimal care  → ORIGINAL®
Premium garden roses – instant impact, a truly showpiece garden  → EXTRA®
Pages for professionals and private customers
Roses for public spaces – large areas, sustainable maintenance  → NATURAL®
Roses for projects – hedge and row planting, fast implementation  → RAPID®
For professional partners only
Production – propagation material for garden roses, wholesale  → NEONATAL®

Company details

PharmaRosa Ltd.
Company registration number: 01-09-717479
VAT number: 13075314-2-43
Plant health registration no.: HU130721
Bank account (IBAN):
HU85117631891388688400000000
BIC (SWIFT): OTPVHUHB
Bank name: OTP Bank Nyrt.